VERONICA WILSON
Digital Media Executive | Strategic | Consultative Sales | Data Driven | Growth Marketing
Voices, Environments, Resonance, On
About Me
About Me
Veronica Wilson is a dynamic, results-driven media executive and founder of VERO, a media strategy consulting firm advising brands, agencies, and creators at the intersection of content, data, AI, and growth marketing. Her work spans creator-led content, branded integrations, and scalable audience strategies, with current clients including VIVO Sports—a live-streaming soccer talk show produced by Brilla Media and Purpura Cow Media—Her Wisdom Era, a podcast / vodcast centered on women's empowerment and reinvention, and LOGAN.ai, a media and data company partnering with brands and agencies to connect with real consumer needs.
Prior to launching VERO, Veronica built a distinguished career driving multimillion-dollar revenue growth and forging strategic partnerships with Fortune 500 brands across leading media companies. She held senior leadership roles at Time Inc., Condé Nast, and Meredith Corporation, leading omni-channel revenue strategies across digital, social, print, and experiential, and deepened her data-driven approach at Nielsen, advising brands on audience strategy, targeting, and measurement. Most recently, as Strategic Partnerships Director at People Inc. (formerly Dotdash Meredith), she served within the enterprise sales organization and led inclusive market positioning across a portfolio reaching 3 in 5 U.S. consumers, spanning brands such as People, People en Español, Parents, Travel + Leisure, Food & Wine, and Investopedia, among others, and previously served as National Digital Sales Director across key media divisions.
A recognized advocate for growth marketing and insight-driven strategy, Veronica translates data into compelling business narratives that enable precise targeting, drive revenue growth, and shape executive decision-making. She also serves as an Adjunct Lecturer at Pace University, contributing to the Master of Science in Publishing program.
Veronica holds a Master in Science from Pace University and a Bachelor of Business Administration, Management, from Temple University. An avid world traveler, she has visited more than 40 countries and resides in Brooklyn, New York.
CERTIFICATIONS
Anthropic: AI Fluency
Google AI Essentials
IAB Digital Media Sales Certification
StackAdapt Programmatic Masterclass
Walmart Connect Retail Media Certification
The Trade Desk Edge Academy: Programmatic 101
The Trade Desk Edge Academy: Kokai
The Trade Desk Edge Academy: Data-Driven Planning
The Trade Desk Edge Academy: Marketing Essentials
AFFLIATIONS
Cosmetic Executive Women (CEW)
Financial Community Society
New York Women in Communications Inc. (NYWICI)
PACE University Master in Science - Adjunct Lecturer/Advertising
Portfolio: Sold Programs
Christian Dior
Coca-Cola, McDonald's, Verizon, Chevy
Digital Cover Sponsored by Amazon Music
L'Oreal Paris
Tiffany
VIP Social 1st Show: Multiple Advertisers
Burt's Bees
Air Optix
Verizon
Editorial Coverage & Speaking Engagements
Concept Co-Creator: People en Español - Latin Music Appreciation Month a U.S. Senate Resolution (Senate vote pending)
U.S. Senate Press Release: Introducing Resolution to Recognize May as Latin Music Appreciation Month (Senate vote pending)
PACE University Dyson College of Arts & Science Seminar
Marymount Manhattan College - Women's Leadership in Publishing Workshop
XL Alliance Conference - The Anatomy of Multicultural Marketing
Media Post - Siempre Mujer Hispanic Beauty Study - For Latinas social is a beautiful thing
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