VERONICA WILSON
Digital Media Executive | Strategic | Consultative | Data Driven | Sales | Growth Marketing
Bio
Veronica Wilson is a dynamic and results-driven media executive with more than two decades of experience leading high-performing sales teams, driving multimillion-dollar revenue growth, and forging enterprise partnerships across iconic media brands. Currently serving as Strategic Partnership Director, Inclusion – Enterprise Division at Dotdash Meredith, Veronica leads national sales strategy and market positioning efforts that champion inclusive audience engagement—supported by a portfolio that includes Dotdash Meredith’s reach of 3 in 5 U.S. consumers from diverse backgrounds and key brands such as People, People en Español, Parents, Investopedia, etc.
Veronica began her career in corporate insurance at CIGNA, where she rose to manage Fortune 500 accounts before transitioning to the media industry to bring her sales expertise to a more dynamic and evolving space. She joined Essence in 1999, where her early success in financial, health and beauty advertising laid the foundation for a progressive rise through leadership roles. As National Sales Director, she oversaw omni-channel revenue strategies and played a key role in expanding monetization across Essence.com and experiential platforms such as Essence Festival.
She later served as Associate Publisher for the Condé Nast Bridal Group and joined Meredith Corporation, where she led national sales strategy and business development across two lifestyle and parenting media properties. Veronica also brought her data-driven sales approach to Nielsen, where she evangelized the company’s audience measurement and data solutions—guiding Fortune 500 brands through the evolving data landscape to improve targeting, attribution, and ROI.
A committed advocate for growth marketing and thought leadership, Veronica advises executive stakeholders on strategies that reflect the full breadth of today’s diverse consumer landscape. She is known for her ability to narrate using data—translating insights into powerful business cases that influence decision-making at the highest levels. She is also a long-standing member of Pace University’s faculty and staff, contributing as an Adjunct Lecturer to the MS in Publishing Program.
Veronica holds a Master of Science from Pace University and a Bachelor of Business Administration from Temple University. An avid world traveler, she has visited more than 40 countries and resides in Brooklyn, New York.
Portfolio
Concept Co-Creator: People en Español - Latin Music Appreciation Month a U.S. Senate Resolution (2024)
U.S. Senate Press Release: Introducing Resolution to Recognize May as Latin Music Appreciation Month (2024)
People en Español Poderosas: (2025)
Sponsored Video Segments: People en Español VIP (2023)
Cover Model Contest - Siempre Mujer (2015) Video
Co-Creator: Siempre Mujer + CNN en Español "Querer es poder" - Segment Series (2011) Video
Event Sponsorship Sales Experience - ESSENCE FESTIVAL 1999-2008
Essence Festival Promo (2007) Video


Siempre Mujer Cover Model Contest
Siempre Mujer+CNN en Español "Querer es Poder" Series
Essence Festival Promo 2007

Editorial Coverage & Speaking Engagements
PACE University Dyson College of Arts & Science Seminar (2023)
Marymount Manhattan College - Women's Leadership in Publishing Workshop (2018)
XL Alliance Conference - The Anatomy of Multicultural Marketing (2015)
Media Post - Siempre Mujer Hispanic Beauty Study - For Latinas social is a beautiful thing (2015)


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